WEE, Goh Chin; NGA, James CL. ASSESSING THE IMPACT OF DIGITAL TRANSFORMATION ON CUSTOMER EXPERIENCE CHANGES. Informative Journal of Management Sciences (IJMS), [S. l.], v. 4, n. 4, 2025. Disponível em: https://www.cubicjournals.com/index.php/IJMS/article/view/56. Acesso em: 24 apr. 2025.